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1300 and 1800 numbers look similar, work nearly the same way and can ring the same phones. The real difference is who pays for the call. With an 1800 number, your business covers the cost and the call is free for the customer. With a 1300 number, the cost is shared. Which one suits your

When a customer decides to call your business, two quiet questions sit behind that moment. “Can I trust this number?” And for you, as the business owner: “What made them pick up the phone?” Inbound numbers help with both. They give customers one steady, recognisable number to call, and they give you a clearer picture

Think about the last time you heard a business number on the radio while driving. Unless it was something like 13 CABS or 1300 FLOWERS, you probably did not remember it by the time you parked. That is the simple idea behind phonewords. They turn a string of digits into a word people can hold

If your 3CX phone system runs in the cloud and you have a branch, store or second office with more than a few phones, you will probably need a session border controller (SBC) at that site. Until now, that usually meant setting up a Raspberry Pi or a spare Windows PC. The Fanvil A710 puts

If customers already message your business on WhatsApp, there is a good chance those chats live on one person’s phone. The 3CX WhatsApp integration moves them into your phone system, where the whole team can see and answer them alongside calls, live chat and SMS. It is built for answering customers who message you first,

Technology companies are the only sector that hits this problem, because they’re the only ones capable of causing it. Somebody competent stood up an Asterisk or FreePBX box; it worked, and it kept working. Three years later, it’s a production dependency with one person who understands it, no documented config, and a patching schedule nobody

In most industries, a customer rings a company. In professional services, they ring a person. Nobody phones an accounting firm hoping to speak with the accounting department. They ring their accountant by name about their matter, and if that person is unavailable, the firm has a problem no queue was designed to solve. Almost everything

Hotels spend a lot of thought on the phone in the room and almost none on the phone that rings at the front desk. One of those is a service feature. The other is a distribution channel with no commission attached, and it is the only channel in the business that nobody reports on. Every